Hand Made in Country
The Client Southern Queensland Country Their Challenge The destination has a strong heritage linked to its rural roots. It offered many static heritage attractions but needed to develop visitor experiences that were not only unique to the destination, but that met the changing consumer demands to be hands on, interactive and hand made. How we helped Feasibility study Online survey and face-to-face consultation Established network of 800 artisans and tourism industry Developed communications database for e-newsletter and social media Successful grant application to develop online platform www.handmadeincountry.com.au