On The Blog

THE OUTBACK GOLF RUSH CONTINUES WITH THE OUTBACK QUEENSLAND MASTERS TAKING OUT GOLD AT THE AUSTRALIAN TOURISM AWARDS IN SYDNEY.  “The Australian Tourism Awards celebrates outstanding achievements across the tourism industry nationally and we are delighted to see the Outback Queensland Masters, a golfing tournament of a different kind, recognised for its innovation and contribution to tourism, golf and the remote outback communities we work with,” said James Sutherland, CEO, Golf Australia. “Spanning over 2,800km – more than twice the size of the United Kingdom – the 2023 Outback Queensland Masters is a golf tourism experience not to be missed,”

The Outback Queensland Masters has hit a hole-in-one at the 2020 Australian Event Awards, receiving the award for Australia’s Best New Event. The judges described the Outback Queensland Masters as “innovative, ground-breaking, inclusive, fun and creative”. “This is an incredibly unique new event. The effort, creativity and resourcefulness of the event organisers is truly impressive,” said co-chair of the judging panel Peter Rix AM. “Congratulations to all the finalists and winners. The quality of the entries has meant a very high- scoring year, significantly higher than previous years and the judges have definitely had their work cut out.” The Outback

Stanthorpe can proudly claim to have the best promotion for an event in Australia, with the Stanthorpe Apple and Grape Harvest Festival’s 2020 marketing campaign awarded winner in ‘Best Achievement in Marketing, Communication or Sponsorship’ category at the 2020 Australian Event Awards. In the same awards, the Festival was also placed as a national finalist in the ‘Best Tourism Event’ category, with the ulimate win awarded to the very worthy Splendour in the Grass 2019. The ‘Best Achievement in Marketing’ award was presented this week to Krista Hauritz Tourism and Events, who partnered with the festival for the first time

The Queensland Tourism Industry Council (QTIC) has just announced a new industry business development program. Key business activities have been identified to help Queensland tourism businesses to prepare for reopening and to be competitive in a primarily domestic market for 2020/21 including: pivot products and innovation, develop trade and new distribution channels, and review and modify existing marketing and promotional strategies. The 2020-2021 Queensland Tourism Industry Business Capability Development Program (TIBCDP) will offer a two-stage program.  Stage One – Whole of State Webinars   Four webinars will take place once a week from mid July to mid August 2020 and will be